|Address||9600 Natural Bridge Road, St Louis MO (view map)|
|Price Per Key||20,051|
|Property Type||Quasi Full Service - Intl Airport|
|Revenue||$1,700,000 YE 2012|
Ths ownership has recently reduced the price by 20%, which shows they are motivated. After a quick review of the STR report, you will discover plenty of potential upside in this hotel, as it underperforms its compset by 25 percentage points in occupancy. The hotel will be re-flagged and has just had a PIP review for the Clarion flag (for 160 keys). The ownership will begin the PIP and the transfer if the hotel does not sell. Although the property is an airport hotel, it offers amenities to accomodate guests beyond those of the air travel segment. However, the facilities are not utilized or marketed in such a way to maximize the benefits the hotel offers. The food service, including the guest breakfast, is leased for $3500 per month, however, there is no lease payment made in exchange for the lessee covering the cost of the guest breakfast. For an investor with the marketing expertise to penetrate the compset, there would be considerable upside in the revenue.